Our progress

Two years ago, we set out to become a 'category of one' by committing to being our clients’ trusted long-term partner, a preferred employer for all, to transform our business, internationalise with local strength, and marry purpose and profitable growth. We firmly believe that these commitments are more relevant than ever.

Of these, in the market, we see two areas growing in momentum: internationalisation and the transformation of our business with GenAI. Increasingly, our clients' needs are becoming more international and requiring more AI enabled plus cost competitive solutions. By leveraging our access to our global network and capabilities and integrating GenAI into the way we deliver our services, we can meet those needs.

We take immense pride in how we continue to serve our clients. In this, we have seen successes across our businesses. In Audit & Assurance, ING chose our auditors as their new external auditors from 2026. Our Hydrogen Centre of Excellence was an international success. Here, we led the world’s first hydrogen project in the Netherlands, positioning us to support our clients in this groundbreaking initiative. This expertise has been invaluable in facilitating the energy transition across the world by opening doors to contribute to initiatives in regions such as South Korea, Japan, and the Middle East. Our consultative businesses, Strategy, Risk & Transactions Advisory and Technology & Transformation, transformed some of our clients' business by building trust from a long-term partnership, and collaborating closely.

Moving forward, we remain confident that collaboration, within our firm in the Netherlands and with our colleagues internationally, is at the core of how we can best serve our clients. The way we lead and make our impact in the world is by serving our clients. It is through them that we can shape the future of our industry.

Peter Sanders

Corporate Strategy Officer